RIOT Energy
RIOT Energy blows up the guilt bomb of energy. We solved what next generation consumers want, but did not think was possible.
All the energy. Zero Anything Artificial.
A highly differentiated energy drink that works & tastes refreshingly delicious without using ingredients consumers joke are going to kill them. No synthetic caffeine. No artificial sweeteners. No unrecognizable ingredients.
When there is nothing in the shelf you want to drink. You start a RIOT. Laura rejected the idea that natural, real ingredients couldn't deliver the same functional punch and crave-ability as the overly artificial and unhealthy ingredients being massed produced by big energy brands. With that she focused on disrupting the status quo, hellbent that consumers are underserved. the goal? To create a choice for consumers. Better Energy. Better ingredients. Better Taste. Zero anything artificial.