Chic and Gold is a Dallas-based fashion brand for stylish women and moms who love premium quality accessories that celebrate artisans and their time-honored craft traditions. We offer hair accessories, scarves, and will soon offer hat ribbons and wall art. Sign up for our newsletter on our website to stay in touch.
Founder Story I was born in the bustling city of Karachi, Pakistan. I spent my childhood years in Karachi and Saudi Arabia, and then immigrated to the Los Angeles suburbia with my family. Hoping to honor my father’s wishes to see me become a doctor, I pursued biology as an undergrad at California State University, Pomona. But then, I took a detour when I discovered a love of storytelling while working for my college newspaper. I subsequently completed a graduate degree in journalism from U.C. Berkeley.
Over the past two decades, I’ve worked as a reporter, and then in public relations for nonprofits, startup entrepreneurs and small businesses. I’ve worked for an advocacy organization (CAIR-Los Angeles), where I helped amplify the dynamic voices of American Muslims and led PR stints for social impact groups and small businesses.
In 2020, as the world went into lockdown, I set out on a new venture: economically empower Pakistani women artisans and bring their beautiful handicrafts to American consumers.
Thus, Chic & Gold was launched.
Over the past 2 years, I’ve aimed to develop a deeper understanding of the artisan communities across Pakistan — a large majority of whom are women, living in rural areas, and well below the poverty line — and created a network of artisan partners whom I am collaborating with for C&G accessories.
I am excited and moved by the support of those around me and can’t wait to see what we - with our very small Dallas team, our artisan partners, our customers and our supporters - can accomplish together.
