Fight Cartel

Based in Vancouver, Canada. Changing the wrap game for fighters. Fresh handwraps and apparel that appeals to the modern martial artist.

Business Website Address
Founder(s), CEO and/or President Serena Lim
As a martial artist and fighter I felt there was a lack of modern apparel and accessories available. So starting with handwraps, I decided to create some designs to allow fighters to show some personality. With the same concept of funky socks or undergarments, it’s not always seen, but you know it’s there and it might give you that extra boost confidence and style you wouldn’t have with something plain or boring underneath.

Having this platform also allows me to give back to my community and contribute to charities and sponsor local fighters.