Elevate, motivate and support women to grab life by the Handful! We make products that take you from workout to weekend, whether that be walking the dog or running a marathon!
At Handful we love a good F word! Fashion - Function - Feel - Fun - Fight (against breast cancer)
We support our breast cancer survivor sisters by donating 12.5% of all revenue generated from the sales of our Battle Cry Pink bras to the Young Survival Coalition, a premier organization supporting young breast cancer survivors and those currently going through treatment with an emphasis around staying active.
Founder Story Necessity may be the mother of invention, but it was our Montanan Founder and CEO Jennifer Ferguson who grabbed necessity by the horns and didn’t let the ups and downs of starting a business buck her off until she gave birth to the Original Handful Bra in 2006. Jennifer was already a mother of two and a fulltime fitness instructor, but she couldn’t find a bra that could keep up with her always on, ever moving, places to be but still look good from wake up to worn out, active lifestyle. Handful is and always will be her beloved third child. Jennifer even named it after herself(her father would always tell people, “She’s a handful.”)
