Mother’s Shea

Name: Mother’s Shea
Address: 7 North Auburn Avenue, Richmond VA 23221, Richmond, VA
Telephone: (301) 6557441
Price range: $$

Mother’s Shea is a family-run social enterprise from the makers of Eu’Genia Shea. Intense demand for Eu'Genia led to a push towards affordable luxury and the launch of Mother's Shea.

Shea butter is a continually trending ingredient, but the more shea butter the better and not all shea is created equally. Mother's Shea utilizes upwards of 60x the amount of shea butter as competitors and our complete vertical integration (from tree to shelf) ensures quality. With a max of five all clean moisture packed ingredients, everything in this tin was made to delight.

And our company was made to empower as well – our mission is to support as many women as possible as holistically as possible. To that end, we are dedicated to fair wages and opportunities for our female workers in Ghana and donate 15% of our profits back to them in the form of an education fund.

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Founder(s), CEO and/or President Naa-Sakle Akuete

Founding my own company wasn’t the path I had in mind while I was in school, but shea butter has always been in my blood - our family's connection started with my Grandma Sunshine who used it in her midwifery practice in colonial-era Ghana where shea is known as Women’s Gold. When my mom was diagnosed with stage iv cancer and meningitis, I decided life was too short to not spend our days together. We're using her past experience as the President of the Global Shea Alliance to provide consumers with the best shea around.

This family-run social enterprise dedicated to all premium raw shea butter moisturizers was built to connect my life with my mother in a more intimate way as well as to provide me with an opportunity to give back to a country that means a lot to me.