Nomad Haircare

"Clean-luxury" CBD infused haircare

Business Website Address
Founder(s), CEO and/or President Jen Fassino
Founder Story
Nomad founder, Jen Fassino, is a hairdresser with 12+ years experience in the beauty industry--including film, television and editorial styling. After years of working with multiple brands behind the chair and on set, she noticed various skin conditions starting to develop on her hands, face, and skin. She discovered the common irritant in her favorite products was silicone and any of its derivatives. In hair care specifically, silicone-based products help fight frizz, create "glass-like texture" and add synthetic shine. Upon further research, she realized silicone is extremely comedogenic due to its plastic and rubber-like composition. The gap in the "non-silicone" market lead her to create the brand.

After moving to L.A., Jen fell in love with the healing attributes topical CBD use had on her body and mind. The lightweight oil's texture had a similar feel to silicone without the harsh side effects on her skin. She began adding it to her hair products, and knew immediately it had to be the key ingredient in her product line. As one of the highest percentages of omega 3, 6, & 9, CBD oil creates a natural vs. synthetic shine and smooth textures to hair. The terpenes (scent molecules found in all plants + flowers) in CBD offer "aromatherapy" like qualities (similar to Lavender, Jasmine, and Eucalyptus) that assist with "calming and relaxation" when applied to skin and hair.

Jen's overall mission and goal is to bring clean chemical formulation practices to the forefront of hair care and raise the bar for product quality. She believes no one should develop health issues in their pursuit of beauty.