ObservaMé®

ObservaMé®, LLC, a certified women owned business, designs, manufactures and sells innovative luxury athletic apparel from its U.S. facility located in Tampa, Florida (the company is registered with the United States Department of Commerce Office of Textiles and Apparel (OTEXA) Made in USA). ObservaMé® designed and submitted for patent registration, a dry-fit active apparel line with a wrist opening for performance devices and watches. The ObservaMé® product line also includes apparel for men: half-zip and crewneck shirts, hoodies, vests, full-zip jackets with or without hoods and performance pants. ObservaMé® Women’s athletic/athleisure wear includes sports bras, half-zip and V-neck shirts, full-zip jackets with hoods (with a collar and/or high/low option), vests, hoodies, and legging and capris style pants. The designs include high quality sustainable fabrics, which incorporate moisture wicking properties to prevent chaffing and maintain the soft and supple feel expected by high energy exertion performers.

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Founder(s), CEO and/or President Karen D. Fultz-Robinson, Esquire
Karen D. Fultz-Robinson, Esquire is the designer and founder of ObservaMé®, LLC which manufactures and sells athletic apparel from its facility located in Tampa, Florida (the company is registered as a Women Business Enterprise (WBE) by the Women Business Enterprise National Council and with the United States Department of Commerce Office of Textiles and Apparel (OTEXA) Made in USA). As a marathon runner, Fultz-Robinson knows that outdoor activities happens under many weather conditions and access to fitness trackers should not be a distraction. The ObservaMé® design concept was born during one of Fultz-Robinson’s 15-mile runs and after constant aggravation from tugging at the sleeve of the shirt to gauge distance, heart rate, pace and time for the training. Fultz-Robinson developed sketches and assembled a legal team to help her put together the mock-ups and final patterns. ObservaMé® designed and submitted for patent registration, a dry-fit active apparel line with a wrist opening for performance devices and watches. After a year of research and development, in 2016, Karen D. Fultz-Robinson, who was born and raised on the west side of Detroit, Michigan, launched ObservaMé®, a one-of-a-kind line of athletic and athleisure professional apparel. Although located in Tampa, Florida, the company serves consumers nationally and internationally through an e-commerce distribution system. Fultz-Robinson, an attorney and former Thomas M. Cooley law school assistant dean now fashion designer, earned her bachelor’s degree in International Relations at Michigan State University and juris doctor from Thomas M. Cooley Law School. Today, through Fultz-Robinson’s innovation and leader-ship, the product line has grown to include the signature shirts along with vests and performance pants and a variety of accessories.