Soak iT Up

Say hello to Soak iT Up – the perfect blend of clever, function, and sustainability! Our products are designed to be colorful, quirky, and eco-friendly, making cleaning feel less like a chore and more like a treat. The star of the show? Our Clards® – our FUNctional greeting cards that transform into reusable sponge cloths. Yes, you read that right! It’s a greeting card and a cleaning cloth in one, making it the perfect two-in-one gift that says you care, while caring for the planet.

Made from cotton and cellulose, these sustainable wonders are vegan, biodegradable, and tough enough to handle all your cleaning needs. Each Clard® can do the work of up to 3,000 paper towels! That’s what we call a clean, green game-changer.

So next time you’re looking to brighten someone’s day, gift responsibly with Clards® – because sending well-wishes shouldn’t mean sending more waste to the landfill.

Soak iT Up: cleaning up the planet, one thoughtful gift at a time.

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Founder(s), CEO and/or President Carla Scholz
Carla Scholz is the creative force and visionary behind Soak iT Up, a brand that merges sustainability with thoughtful design. With a background in graphic design and a passion for eco-friendly living, Carla found inspiration in an unlikely place – Swedish sponge cloths. Wanting to make an impact on reducing waste, she reimagined these cloths into innovative products that bring joy and utility into everyday life.

Driven to break away from client work and build something meaningful, Carla created Soak iT Up, with Clards® leading the way as the first greeting card that doubles as a reusable cleaning cloth. Her mission was simple: make gifting more sustainable, practical, and fun. Through her dedication and creative spark, Carla continues to reshape the greeting card and home goods industry, encouraging others to “gift responsibly” and join the movement to reduce single-use paper product use to promote a greener planet.